• MOBILE STREAMING

    European Mobile Streaming Delivery

    Germany, the United Kingdom and USA

    Featured Project:

    Mobile Streaming

    Corporate Background

    One of Europe’s leading providers for the development and implementation of mobile phone platforms contracted NetroMedia to deliver mobile streaming to the cellular market. As a full service provider, the client’s four divisions required mobile messaging, mobile applications, mobile content and mobile marketing for Germany, the United Kingdom and the United States.

    What Client Required

    In June of 2007, NetroMedia was chosen to identify specific brand monetization opportunities for the client requiring mobile streaming distribution of content in Europe.

    Challenge in the Project

    The goal of the SMS gateway project is to create an interactive streaming platform that can support the entire project life-cycle and ensure that all communication campaigns are innovative, compelling and profitable.

    The Result:

    A ground-breaking mobile streaming platform in Europe powered by NetroMedia with a January 2008 release date.

    News Release Excerpt

    With the adoption of premium SMS service gateways for mobile devices, clients now have the opportunity to earn a direct share of the network operator’s profits from various content suppliers," said Matthew Carson, NetroMedia Director of Technology.

    See full news release here.

  • IPTV STREAMING

    Shop Latino Networks

    USA, Mexico and Puerto Rico

    Featured Project:

    IPTV Streaming

    Corporate Background

    Shop Latino TV (SLTV), is the only Spanish language shopping channel primarily focused on the Latino communities in the United States, Mexico and Puerto Rico.

    What Client Required

    NetroMedia signed an IPTV broadcasting agreement with the Shop Latino Television Network in September of 2007. This partnership with NetroMedia enabled Shop Latino TV’s interactive division access to a business model that generated over $7 billion in sales last year for its main competitors, QVC and HSN.

    Challenge in the Project

    By leveraging the evolving shifts in consumer behavior, the branding and differentiation of online media ensured that SLTV was effectively positioned as an industry leader in the online home shopping market segment.

    The Result:

    A pioneering IPTV shopping network powered by NetroMedia.

    News Release Excerpt

    NetroMedia has invested significant resources into the research and development of Internet Protocol streaming (IPTV) that would meet the demands of clients in the entertainment, e-business and broadcast industries,” said Che Pinkerton, NetroMedia President and CEO.

    See full news release here.

  • LIVE EVENT STREAMING

    UN World Food Programme (WFP)

    Worldwide Distribution

    Featured Project:

    Live Event Streaming
    www.wfp.org

    Corporate Background

    Following the massive earthquake that struck Haiti, the World Food Programme (WFP) hosted a high-level summit in Rome to discuss how UN agencies, donors and governments could support relief efforts.

    What Client Required

    Live streaming of this event required supporting a large amount of concurrent viewers mostly situated in Europe and North America. With NetroMedia’s assistance, WFP were able to stream smooth high-quality video online, reaching the widest audience possible.

    Challenge in the Project

    Serving thousands of simultaneous worldwide viewers efficiently is a task for a CDN with a strong global presence. NetroMedia provided World Food Programme with the backbone and know-how to make sure the project was completed smoothly and successfully.

    The Result:

    A smooth high-quality webcast with zero interruptions.

    News Release Excerpt

    Live video coverage of the important event was broadcast on the World Food Programme's website through NetroMedia's fail-safe global Content Delivery Network, following NetroMedia's offer to sponsor streaming of events promoting Haiti's recovery.

    See full news release here.

  • WMV STREAMING

    ABC Television

    USA

    Featured Project:

    WMV AccuWeather Streaming portal
    www.abc30.com

    Corporate Background

    ABC 30, a Disney Company, is the most watched television station in the California Valley – according to the Nielsen rating reports. Viewers in Fresno and the six county area rely on ABC 30 Action News for extensive, reliable and credible local news and community affairs coverage.

    What Client Required

    In the spring of 2007, NetroMedia was chosen to provide WMV interactive streaming strategies that would seamlessly integrate their weather network programming and deliver targeted brand value.

    Challenge in the Project

    ABC Television’s strategic goals were ultimately about exploring innovative avenues to market their messaging through viral communities and exploiting the Internet to reinforce consumer loyalty through this medium.

    The Result:

    A real-time Windows Media weather channel powered by NetroMedia.

    News Release Excerpt

    By optimizing affiliate relationships, the branding of media can now be accomplished at an aggressive price point and will ensure that ABC Television is effectively positioned as an industry leader in the delivery of relevant online programming," said Jim Piper, Director of Business Development and Marketing at NetroMedia.

    See full news release here.

  • Flash Streaming

    Alliance Films

    Canada, UK and Spain

    Featured Project:

    Flash Movie porta
    www.alliancefilms.com

    Corporate Background

    Alliance Atlantis Motion Picture Distribution (Alliance Films) acquires and distributes movies in Canada and the United Kingdom through Momentum Pictures and in Spain through Arum Producciones. This combined distribution accounts for over 15% of the global box office.

    What Client Required

    After an extensive North American search in the spring of 2006, Alliance Atlantis selected NetroMedia to manage the interactive FlashMedia of their new global movie distribution portal.

    Challenge in the Project

    The challenge in this project was responding to disruptive market forces by creating an original customer experience solution that focused on delivering interactive communication options through entrenched distribution channels.

    The Result:

    An innovative Flash movie portal powered by NetroMedia.

    News Release Excerpt

    Online brand monetization is a key component of this media strategy and will enhance Alliance Films’ capacity to differentiate content through emerging platforms including the web,mobile, streaming video, social media and online viral communities," said Jim Piper, NetroMedia Director of Business Development and Marketing.

    See full news release here.